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Creative Design Portfolio
Team:
Individual
Duration:
1 month
Project Type:
UI/UX Design Exploration
UI/UX Design
Conceptual Nike
A visionary redesign of the Nike website where enhanced functionality meets cutting-edge aesthetics.
User Story
'As a frequent online shopper, I want a visually appealing and easy-to-navigate website, So that I can find and purchase products quickly and efficiently.'
Problem Statement
The existing Nike website, while functional, lacks certain aesthetic elements and intuitive navigation features that could enhance the user experience. Customers often feel overwhelmed by cluttered interfaces and complex navigation paths, leading to a less satisfying shopping experience.
Problem Solution
Our redesigned Nike website features a sleek, modern aesthetic and streamlined user interface, enhancing usability and visual appeal. We've simplified navigation and integrated responsive elements to streamline shopping, improving user engagement and boosting conversion rates.
Main | Home Page
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Visually appealing intro banner
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Best of the week section for those who love discounts
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Easy Accessible download app button
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Easy Accessible shop by gender section for less confusing shopping
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Easy Accessible shop by sport section for less confusing shopping
Product Page
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Visually Striking Design: Enhanced with a fresh, appealing style and a vibrant new color palette.
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Captivating Product Banner: Eye-catching display for new arrivals and featured products.
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Clear Pricing: Prices are prominently displayed for straightforward shopping.
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Smooth Navigation: Effortlessly browse with an intuitive, user-friendly interface.
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Streamlined Product Details: Concisely presented information in an uncluttered format, making product exploration less confusing.
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